Formule Verte

Leading brand in the raw materials and renewable ingredients sector. Since 2022, the Formule Verte magazine has been integrated into the Info Chimie magazine, a leading brand in the chemical industry sector.

Formule Verte Industrie Marketing Audit Equipe Usine Industriel Achat B2b Btob Fabrication Ecologie Responsable Durable Decarbonation Professionnel Chimie

The leading media brand for renewable raw materials and ingredients

The leading magazine in the chemical industry sector

Since 2022, Formule Verte magazine has been part of Info Chimie, the leading magazine for the chemical industry.

75K

Monthly readers

7K

Newsletter subscribers

5.4M

Page views on usinenouvelle.com

Created in 2010, Formule Verte is a French magazine dedicated to the plant-based chemistry and industrial biotechnology sectors.

It covers all the players, processes and solutions involved in replacing fossil fuels with plant-based resources, with the aim of reducing greenhouse gas emissions to curb climate change. It is also aimed at the cosmetics, plastics, paints, detergents, construction and automotive industries, all downstream markets that are increasingly looking to plant-based solutions to decarbonize and offer their customers naturalness.

 

As such, Formule Verte asserts its commitment to the development of the bioeconomy, a discipline that encompasses all activities involving the production and transformation of biomass, whether of agricultural, forestry or aquaculture origin, for the production of food (human or animal), energy, bio-based materials and chemicals.

Multi-media solutions tailored to your needs

We advise you and activate the most relevant levers to meet your objectives (awareness, expertise, lead generation…)

  • Advertising: 4,100 copies distributed per issue
  • Studies: gather figures on your market (awareness, satisfaction, etc.) and associate brands to promote your expertise on a given subject.
  • Content: promote your expertise by associating yourself with the power of our brand.

Exhibit on the leading site for plant-based chemistry

  • The digital meeting place for your audience: 3.3 million visits and 5.4 million page views per month on www.usinenouvelle.com
  • Content: editorial expertise combined with our digital, data and research know-how
  • Webinars to speak to your core target audience
    and brand associations to showcase your expertise on a particular subject

Speak to committed decision-makers

  • Events organized every year to reach your target audiences, in the form of conferences, congresses, trophies, etc.
  • Tailor-made events to create ultra-targeted business meetings in the format of your choice, whether hybrid or digital.

Gain marketing expertise

View all our resources

Your dedicated contact

Andrea ROIG: +33 1 77 92 96 46

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