Build your leadership to gain influence

Backed by our expertise in B2B marketing, our specialized editorial teams (+400 journalists), and the reach of our 35 leading media brands, we can help you boost your credibility, extend your influence and establish your leadership in your industry. To meet this challenge, we mobilize a powerful arsenal:

• • Developing your leadership strategy: our experts work with you to define a differentiating positioning, adapted to your specific objectives, and likely to establish you as an influential leader and source of recognized expertise in your field ; 
  • Expert content: we support you in creating exclusive, high-value-added content (webinars, studies, interviews, case studies, etc.), highlighting your know-how, achievements, and vision. This premium content is endorsed by our brands, reinforcing your legitimacy with a large, qualified audience.; 
  • Amplify your voice: we put at your disposal a portfolio of 35 leading media brands, read by over 12 million monthly unique visitors. Your message is delivered consistently and effectively across a variety of channels for unmatched coverage and reach in France ; 
  • Implement a customized Thought Leadership strategy to showcase your company’s leaders and experts. Through cutting-edge content and speaking engagements at key industry events, we leverage their expertise and innovative ideas to strengthen your brand’s reputation and generate interest and commitment among B2B decision-makers. ; 
  • Networking and partnerships: we facilitate meetings and collaborations with key players in your sector and, more broadly, in B2B, to create synergies and expand your influence network  ; 
  • Performance analysis and adjustments: using specific performance indicators tailored to your leadership and influence objectives, we evaluate your actions’ effectiveness. We make targeted, relevant adjustments to continually improve your influence strategy and maximize your impact on our audience of B2B decision-makers.