5 common Misconceptions about Brand Content

5 Misconceptions about Brand Content, Decoded by Marion Cousin.

It is essential to offer your audiences value-added content. Brand content allows you to provide relevant content in various formats: text, video, and audio. Marion Cousin shares her advice and best practices to help you achieve your goals:

• “Is brand content simple?”
• “Is brand content only relevant for large companies?”
• “Does brand content also work in BtoB?”
• “Is brand content limited to blog articles?”
• “Does brand content not generate business?”