L'article
Video format: the new trend in B2B
In 2022, 80% of global internet traffic was video! The video format is increasingly popular and widely used in a world where social media is part of everyday life.
When you consider that …
- 75% of executives watch videos related to their fields at least once a week.
- Video is shared 1,200% more than text and images combined.
We can’t highlight this format enough: video is THE most powerful and effective marketing tool!
In a few words, the video will allow you to:
- Attract: increase your brand awareness
- Inform: showcase your expertise
- Captivate: give more impact to your messaging
- Entice: boost your conversion rates
60″, the new format for high performance
To help you exceed your expectations, the experts at Infopro Digital Media create innovative and effective video concepts for you.
And… Good news! A brand-new format is now available!
Infopro Digital Media presents “60 Seconds to Understand,” a 60-second video that pedagogically explains a topic through a dynamic sequence of illustrative shots and impactful, rhythmic text.
Quick to consume, clear, and trendy, this format allows you to perform differently and more effectively, adapting perfectly to social media norms. Thus, you can decode news or topics in a dynamic and highly viral way!
For more information, click here!