[Press Release] B2B Programmatic Advertising: Infopro Digital Media Opens Premium Inventory to Trading Desks and Agencies

Infopro Digital Media, the reference B2B media network, announces the opening of its premium digital inventory programmatically to trading desks and agencies, enabling direct access to the group's 9 million B2B decision-makers.

This opening allows agencies and programmatic buyers to access Infopro Digital Media's premium inventory across its portfolio of specialist B2B media brands — with the targeting precision of a direct campaign and the flexibility of a programmatic buy.