More than 55% of American marketers use webinars in the B2B sector.
Even more powerful than video, webinars allow for real interaction between the speaker and the participants. A crucial tool in the United States, it has now gained popularity in France, especially in the B2B sector.
- How to define your conference topics?
 - How to choose your target audience?
 - 7 tips to implement your B2B webinar marketing strategy.
 - What duration is suitable for which audience?
 
This whitepaper serves as an introduction to webinar marketing, as well as a guide to help you succeed.

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